SHREWSBURY, Massachusetts – Heald & Chiampa Funeral Directors has been serving area families for over three years and has established itself as an important part of the local business community. They pride themselves on offering personal and professional service that has reframed the approach to celebrating a life lived. In an effort to evolve and grow their business, Heald & Chiampa has entered a vote-in contest for a sizeable $25K small business grant. The FedEx Small Business Grant Contest launched as a means to help small business owners achieve their dreams as the balance the challenges and rewards that make running a local business so incredibly rewarding. The entry form required brief answers to a few overarching question about the business as well as a summary of their intended use for the grant. John Heald, one of the three long-time Shrewsbury resident owners of the funeral home, saw this opportunity and wanted to enter. “Marketing the funeral home is one of the more difficult things we face as small business owners. Ours service is one that few think about until the time it is needed arises. Fortunately our own community initiatives plus the great word of mouth sharing about our distinct style and approach has benefited us greatly.” says Heald. “If we were fortunate enough to win this grant, we view it as a great opportunity to continue to develop new and innovative ways to reach our community and show them what we are all about” he added.
Through a local network of their many supporters, Heald & Chiampa has collected just over one thousand votes to date. They are in close competition with many other businesses across Massachusetts and are looking for as much support as possible from their community. You can cast your vote 1X per day while the contest remains open through February 23, 2014.
Click the link and cast your vote for this growing Shrewsbury business.
Heald & Chiampa’s official entry answers are outlined below.
1. Give us your elevator pitch (tell us what you sell, what you sell the service you offer)
In a profession dominated by long-established businesses passed by generation to generation – we are a rarity, a start up funeral home. We have fundamentally changed the way our community experiences loss. In short, our approach focuses on celebrating life.
2. What inspired you to get into the business you are in today?
Funeral service is in our blood. We have worked in the business for 20+ years. However, our dream was to open a funeral home and in 2009, just before our father passed we were able to open the business that has fulfilled our life’s goal. What sets our business apart is the manner in which we serve our families. Part of that includes our partnership with Life Celebration,™ a service that allows us to use photos, personal mementos and print materials for use and display for the families we serve and all the guests that come to our funerals. Simply said, we are different and the community has responded with overwhelming support.
3. How do you define success for yourself and for your business?
Success is defined by the business we’ve built in just over 3 years and the favorable impression we have made in the community. It is defined when a family we have served sends a note with such powerful thanks or posts a testimonial to our site. We have raised the bar for the standard and expectations when people experience a death. Success comes when families will drive the distance to utilize our services because they don’t want to settle for less. Success means for us that we are continuing to build a business that allows us to invest back into the community that has acknowledged they want change, options and different experience.